UnitedHealthcare, North Carolina High School Athletic Association Team up to “Sideline Hunger”

GREENSBORO, N.C. (July 13, 2017) – UnitedHealthcare is teaming up with the North Carolina High School Athletic Association, Inc. (NCHSAA), to support local communities and scholastic sports in North Carolina through a food drive initiative.

“UnitedHealthcare Sidelines Hunger” will launch during the North Carolina Coaches Association Clinic July 17-19 at the Greensboro Coliseum with a food drive challenge among the state’s prep coaches to help address food insecurity statewide. The program will culminate with a fall food drive with up to 50 teams from participating high schools competing for cash awards to the top teams at the NCHSAA Football Championships in December. This year’s program builds on a similar initiative from last season.

North Carolina is ranked the 8th most affected state by hunger in the nation with 349 food deserts in 80 counties, according to North Carolina Association of Feeding America Food Banks. Statewide, more than 1.7 million people suffer from food insecurity; and children 18 years or younger represent nearly 25 percent of those living in households without the means to get enough nutritious food on a regular basis. “UnitedHealthcare Sidelines Hunger” will work with food banks throughout the state to collect and distribute nonperishable items to neighbors in need.

“Food insecurity affects our communities’ overall health and wellbeing, and we are grateful for the opportunity to partner with the North Carolina High School Athletic Association to bring attention and resources to our neighbors in need,” said Garland Scott, CEO of UnitedHealthcare of North Carolina.

The program’s two phases launch next week. Coaches participating in the North Carolina Coaches Association Clinic are challenged to bring nonperishable items to the designated NCHSAA booth to be donated to the local food banks. Coaches who donate will be eligible to win incentives for their respective athletic programs and/or schools from UnitedHealthcare for the upcoming school year. 

In September, “UnitedHealthcare Sidelines Hunger” will engage numerous schools by region through their respective teams and students to make a difference in food-insecure communities across the state through a friendly, competitive food drive. Winning schools will receive a cash award back for their school or athletic team on behalf of UnitedHealthcare and NCHSAA.

“The NCHSAA is always looking for ways to help people across the state, and we are happy to partner with UnitedHealthcare for this food drive that will support our communities,” said NCHSAA Commissioner Que Tucker. “We believe that this drive is a great opportunity for our coaches, member schools and their fans to come together to make a positive impact on their communities. It’s about more than just the games.”

About North Carolina High School Athletic Association

The NCHSAA is a 501 (c) (3) nonprofit corporation that provides governance and leadership for interscholastic athletic programs that support and enrich the educational experience of students in all 414 member schools. The NCHSAA conducts championships in 23 sports across four classifications of play with over 90-team champions crowned each year. For more information on the NCHSAA or NCHSAA Championships, visit the Association’s website www.NCHSAA.org.

About UnitedHealthcare

UnitedHealthcare is dedicated to helping people nationwide live healthier lives by simplifying the health care experience, meeting consumer health and wellness needs, and sustaining trusted relationships with care providers. The company offers the full spectrum of health benefit programs for individuals, employers, military service members, retirees and their families, and Medicare and Medicaid beneficiaries, and contracts directly with more than 1 million physicians and care professionals, and 6,000 hospitals and other care facilities nationwide. UnitedHealthcare is one of the businesses of UnitedHealth Group (NYSE: UNH), a diversified Fortune 50 health and well-being company. For more information, visit UnitedHealthcare at www.uhc.com or follow @myUHC on Twitter.

CONTACT:    Angela Richmond
UnitedHealthcare
770-300-3426  
angela_richmond@uhc.com
James Alverson
NCHSAA
919-240-7367
james@nchsaa.org